Fast rising contemporary Igbo songstress Ife is back on NS with a brand new music video for her single Omenana, which is taken off her recently released EP titled Dark Light.
Omenana which means “tradition” conveys the message of the need for Africans to realize who they are and stand up for it in Unity. Ifé uses an Igbo folk tune as her theme which tells us that come what may, our traditions and values as Africans can never be taken away from us. Omenana is a song that appeals to Pan Africanists in all works of life.
The video was shot and directed in Eastern Nigeria by Joez Ibedu and features a brilliant montage of imagery from the eastern part of the country, specifically Igbo culture. Check it out below and keep an eye out for this unique talent.